Businesswoman looking at computerI’m a Web  consultant. A Web consultant with a focus & genuine interest in New Media and Social  Media. But its rare that you would find me openly admitting to such, do you know why?

Because, believe it or not, most people  don’t take New Media and Social Media the least bit seriously. Which means they don’t take you seriously when you affiliate yourself with it. Now its one thing to feel shamed about what you do for a living, by people in the real World, like when you  find yourself cornered at a dinner party by technologically-illiterate computer-fearing narcissists-zombies! Especially if what you do for a living is rule the web, the very thing they can’t understand, and because of that, need to pretend it’s beneath them. Yes, being shamed by them is unfortunately expected.

If, for some insane delight…

You think it would be safe to seek refuge inside that very web you call your home, your friend or dare I say, your calling…I have a bit of advice for you: Don’t even think about entertaining the thought.

In fact, when you do see that silly, optimistic “thought” of yours come skipping up the driveway,

do yourself a favor, turn off the lights, muzzle the dog and pretend you’re not home. I know this seems harsh, but the guilt won’t last for too long. You see, that silly, little thought of yours usually gives people the benefit of the doubt and will more than likely turn right back around, foolishly assuming something hopeless like, you’re not home, because you’re out buying it a gift. You know, something a “thought” would like, something like…what? Vitamins? I dunno.

What I am trying to say friends, is this…

The shame of Social Media, is right here, on our turf too. Ironic much? Bloggers, important ones even, are making the rounds and Tweeting about their latest blog posts, that ooh, you must go check out! Blog Posts with titles like, “Why You Should Think Twice Before Trusting Social Media Marketers” then, actually having the gall to request that you, “Re-tweet”, “Digg” and “share the love” with everyone you know socially, if you found this content provided value…blah blah blah.

Kids, there is a word for these types of bloggers, and it rhymes with “dyp-o-crite.”

Tacky MLM?

Tacky MLM?

Oddly enough, it seems that there will always be a place for the “traditional sales letter” in the world of Online Marketing. Weird huh?

Though I will often voice my disdain when talking about the use of a traditional sales page, I assure you, it is not because I fail to see any proof that it is, in fact, an effective marketing tool. I see the proof very well! I see the stats, the tests, the channels, the channels with their own tests, come back, time after time, with the glaring results that people will still “buy” an obvious over sell.

I want to clarify that it is not the actual content I have a problem with, provided that it is somewhat well written. I know it is essential to the process, and takes talent to write for the Web. What I am really talking about are those “affiliate type” landing pages, and the actual formatting used in the page or template.

Not that I find it so insane that a person could read a clever bit of copy and suddenly feel the impulse to click on the big, shiny “Buy!” button. We’ve all been there. With me, it was usually due to the, Well since they put it that way, I am running low.” type of reasoning in my buyer mentality. I mean hello, the button was blinking and pink.

But, whatever my reason was for pressing the blinking button, I assure you, I never felt good about it. My feelings about the experience were never positive, because it felt as though I had given in to something kind of desperate. Like I  had condoned bad behavior, and worst of all, I would come way from the experience not feeling confident about my buy, or the brand itself, thinking, “Gee, what was the need for such a hard sell mister?”

It may seem like I am a really picky person when it comes to website designs, but that is not the issue entirely. What I am really picky about is everything that page design is revealing to me about the person behind the sale, and what they chose to be their method of “approach”.

I may sound picky…but I know the last thing I would want my customer thinking is, “Wow! They sure were trying awfully hard, I wonder why? This product will probably be a huge let down, but hey, it was only $15.00 bucks.”

So, if you are not a fan of the android brand than you don’t know that til earlier this week there was no pinch to zoom apps from google. there have been apps that support it, but they are not from google, one such app was ethereal dialpad, it plays musical pitches depending on where you touch the screen. One version if it shows light and plays music while another has little specs of dust type particles dancing around depending on where you touch, but it proves multitouch can exist.

Now, just this past week the Nexus One got full multitouch support on the map, browser and gallery apps that come stock with google phones, there was some anger out there from other android users that we don’t get that, why don’t we get that! I heard it quite a bit, but then this morning pinch to zoom maps came to droid (it also included more maps labs features). Its pretty awesome, for a lot of people, i personally already had the browser, maps and gallery activated, it was transfered from the Nexus one to the droid via a hack.

Anyhow, its great to see google supporting multitouch now, and the reason why is that google and apple were friends, had agreements, but I guess a member of the board who was on googles staff as well as apples staff left apple to go just to google and Steve Jobs has also been throwing crap around about google so that let to ALL BETS BEING OFF! I wouldn’t be surprised if G1 or MyTouch saw more multitouch.

I am excited and even though this isn’t a serious improvement, a lot of people see it as that!

fb for android

So if you own a Droid and you haven’t been able to login to Facebook or update Facebook or heck, even use the program, you are IN LUCK! Motorola or Verizon or Google, not sure who is pushing this update but its a fix for 2.0.1, the most recent update that we got around the 11th.  It makes it so you can download facebook version 1.1.2 from the android marketplace and use it on your phone!

Now you will have all the functions that your friends have. It should be pushed to you soon if you can’t use Facebook and watch the phones for tomorrow, we may get an update then too but its hard to say if this was the one that was rumored for tomorrow!

ALSO

By the end of the month there may be an update for 2.1 and an update from adobe so we can run flash on our phones, that means myspace and all of facebook will be accessible, the real sites! Not just the mobile versions! Plus there are a numerous amount of game sites that are being beta tested by adobe right now and will likely get optimized!  Well that is my guess, I am no expert but it makes sense. How would you play farmville on a droid (yeah, its a rumor that it will do farmville!) But it will need optimization to run those things.

Expect that soon, some say end of this month, some say beginning of February!

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